The project participants were divided into four groups, each tasked with selecting a central theme for their work and creating social media content around it. One group chose feminism as their focus and designed a marketing campaign to raise awareness about the topic. The campaign was crafted to be inclusive and accessible, encouraging audiences to explore feminism from a fresh perspective. To capture attention and highlight the importance of the subject, the group used striking and thought-provoking illustrations.
Below you will find some information about feminism.
What is feminism?
Feminism is a social movement and ideology striving for gender equality in all aspects of life, including political, economic, and social realms. It is perceived diversely: for many, it represents a crucial step towards social justice, while others may misinterpret it as a pursuit of female dominance over males. Feminism is important because it combats systemic inequalities and discrimination that still affect women worldwide. It promotes equal pay for equal work, equal educational opportunities, and the prevention of violence against women. The movement also seeks to acknowledge the diversity of experiences, recognizing how gender intersects with other identities such as race or sexual orientation. Through feminism, societies become more aware of the need for equality and justice, leading to the creation of more inclusive and fair social structures.
