In English you can read in here:
We all know that design can significantly impact a company’s success by helping to build your brand, attract customers, increase conversions and ensure effective online communication. However, not everyone remembers that design is a field that is constantly changing and evolving. It is important to regularly follow industry information sources, websites and blogs and participate in conferences and training to stay up to date with the latest trends and practices in design. Therefore, we are very grateful for the opportunity to participate in the project “Design me” – 2022-3-PL01-KA153-YOU-000102877 from the Erasmus + program.
The training on the “Design me” project took place on September 3-8 in Opole, where Alina, Maria and Kasia presented our Italian agency Sistema Turismo. Representatives from 5 countries presented their organizations with us, such as: Bulgaria, Turkey, Macedonia, France and Sweden.
This project was intended for people who deal with:
- social media,
- creating websites and creating content for the Internet,
- teaching in everyday work with young people.
There were not only theoretical classes, but also plenty of practical and group activities to jointly acquire new knowledge and skills in the field of design in the 21st century and learn the tools that will make our content suitable for young people.
During the training we learned:
- how to design consistently and coherently,
- about new tools and methods to facilitate activities,
- about current and future trends,
- theory based on case studies,
- how to apply the acquired knowledge in the future.
During the project, together with participants from other countries, we also learned to identify the needs of target groups, recognize and consciously use graphics, illustrations, photographs, colors and visual identification. Then we presented what the social media of the organization in which we operate looks like, we told what our organization does, what its goals are, how it communicates with customers and what role web design plays in this.
Additionally, we gained new international contacts because we carried out various projects on contemporary topics in mixed groups, where it was very interesting to listen to the opinion of a person from another country and share our own. This is not the only thing that united us, we also went for a walk around the city together, we organized a cultural evening where everyone learned something new about the culture and customs of a given country.
On the last day of the project, we shared the knowledge we had acquired and acquired new competences, such as:
- social competences and learning skills;
- entrepreneurial competences;
- cultural awareness and expressive competence;
- multilingual competences;
- civic competences;
- digital competences.
Such a task helped us understand what knowledge we gained thanks to the “Design me” project and how this knowledge can be used in our work.
We are impressed with this course because gaining knowledge from the training and gaining pleasure from spending time together is the best reconciliation. We would like to thank the organizers of the “Design me” project for the opportunity to gain valuable skills and meet interesting people.